The Book With No Plot, No Characters, And Apparently No Ceiling
From the desk of Steve Kay
Steve Kay Studio
Hey,
I'll get straight to it, because you already know what makes a good promo and what doesn't.
On September 10th I'm launching Elimination Mystery Generator — a tool that builds fully-clued, logically airtight "MURDATE-style" murder mystery elimination puzzle books, ready to publish on Amazon KDP.
If you haven't seen this format before, here's the short version: no plot, no characters, no illustrations. Just a giant pool of possibilities (dates, or suspects) and a chain of one-line clues that eliminate them until exactly one is left. That's the entire book. And it's already proven — MURDATE, The Killer Is in This Book (51,200 suspects), The Killer Isn't Alice (46,600 suspects), and a small handful of others are live on Amazon right now, in a category with surprisingly few entries for how well the format is received.
Launch Details
See What Your List Will Be Looking At
Two generators are included in this funnel — one builds the date-elimination format (like MURDATE), the other builds the suspect/alibi-elimination format (like The Killer Is in This Book). Same guaranteed-logic engine under both.
The Funnel
| Offer | Price | Your Commission (50%) |
|---|---|---|
| Front End — Elimination Mystery Generator | $16.96 | $8.48 |
| Bump 1 | $25.95 | $12.98 |
| Bump 2 | $19.95 | $9.98 |
| OTO 1 — Alibi Killer Generator | $26.95 | $13.48 |
| Full Funnel Total | $89.81 | $44.91 |
Every price point pays 50% — including both bumps — so early conversions on the front end carry real upsell weight behind them.
The Affiliate Contest — $200 In Cash Prizes
Top 3 affiliates by FE sales during the launch win cash on top of commissions:
Thresholds are exact — 1st requires 30 FE sales, 2nd requires 20, 3rd requires 15. Whoever has the most FE sales in each qualifying tier at the end of the contest window takes that prize, on top of your normal 50% commission on every sale.
Why This One's Worth Clearing Your Launch Hour For
- It's an instant-delivery software tool, not a PLR pack or a course — lower refund friction than most WarriorPlus launches in this niche
- The niche has a visible, current proof trail on Amazon (comps named above) — you're not promoting a "trust me" opportunity, you're promoting access to a documented format
- Two products, two audiences (date-puzzle buyers and suspect-puzzle buyers) means your promo isn't a one-note pitch — the OTO genuinely extends the offer instead of just upselling a bigger version of the same thing
- 50% across the whole funnel, bumps included, means your EPC potential isn't capped at the front-end price
Frequently Asked Questions
P.S. — I'm not going to tell you what your list will do with this, because I don't know your list and anyone who promises you a number is guessing. What I can tell you is the proof trail is real, the funnel pays 50% at every step including both bumps, and the contest pool rewards exactly the affiliates who show up at 9AM EST on the 10th, not the ones who trickle in three days later. See you at launch.